Advertising : (Record no. 29045)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00660 a2200265 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BDDhADUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251025152417.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250831s2006 xx |||| 00| 0|eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131465600 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BDDhADUST |
| Language of cataloging | BDDhADUST |
| Transcribing agency | BDDhADUST |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | WEA |
| Edition information | 22 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | William Wells |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising : |
| Remainder of title | Principles and Practice / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,555 |
| 340 ## - PHYSICAL MEDIUM | |
| Material base and configuration | PAPER |
| 365 ## - TRADE PRICE | |
| Price amount | 180 |
| Currency code | BDT |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Note | Foreign |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sandra Moriarty & John Burnett. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Coded location qualifier | Cost, normal purchase price | Year | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Copy number | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Atish Dipankar University of Science & Technology | Atish Dipankar University of Science & Technology | 09/01/2025 | BDT | 180.00 | 2006 | 659.1 WEA | B000004782 | 09/01/2025 | 360.00 | 09/01/2025 | Books | |||||||
| Atish Dipankar University of Science & Technology | Atish Dipankar University of Science & Technology | 09/01/2025 | BDT | 550.00 | 2006 | 659.1 WEA | B000015086 | 09/01/2025 | 1100.00 | 09/01/2025 | Books | 1 | ||||||
| Atish Dipankar University of Science & Technology | Atish Dipankar University of Science & Technology | 09/01/2025 | BDT | 550.00 | 2003 | 659.1 WEA | B000015275 | 10/25/2025 | 1100.00 | 09/01/2025 | Books | 1 | Dewey Decimal Classification |