Malhotra Hall Shaw Opperheim <br/><br/>
Essentials Marketing Research :   An Applied Orientation / 

 - 4th 
 - New York  Pearson Education  2004 
 - 416 
 -  PAPER 
<br/><br/>
<br/><br/><label>ISBN: </label>9780130337160 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83  / OPE