TY  - GEN
AU  - Micharl R. Czinkota
AU  - Ilkka A. Ronkainen
TI  - International Marketing
SN  - 0072833718
U1  - 658.84 22
PY  - 2004///
CY  - New Delhi
PB  - McGraw-Hill Irwin
KW  - Marketing
N1  - Business
ER  -