TY  - GEN
AU  - Naresh K. Malhotra
AU  - Satyabhusan Dash
TI  - Marketing Research: An Applied Orientation 
SN  - 9788131731819
U1  - 658 22
PY  - 2010///
CY  - New Delhi
PB  - Dorling Kindersley
KW  - Marketing
N1  - Business
ER  -