William F. Schoell <br/><br/>
Marketing :   Contemporary Concepts and Practices / 

 - 6th edn. 1995 
 -  Prentice Hall  1995 
 - xxvii+762 
 -  PAPER 
<br/><br/>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SCM