Philip Kotler <br/><br/>
Principles of Marketing / 

 - 14th 
 - Boston  Pearson Prentice Hall  2012 
 - VTP 
 -  PAPER 
<br/><br/>
<br/><br/><label>ISBN: </label>978027375243X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOP