Michael E. Dunn <br/><br/>
The Marketing Accountability Imperative 

 - 1st 
 - Ohio  Jossey-Bass  2009 
 - xiv,450 
 -  PAPER 
<br/><br/>
<br/><br/><label>ISBN: </label>9780787998325 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / DUM