Donald W Cowell <br/><br/>
The Marketing of Services / 

 - 1st 
 - New York  Heinemann Professional Publishing  1988 
 - xii+340 
 -  PAPER 
<br/><br/>
<br/><br/><label>ISBN: </label>0434902632 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>338.4068  / COM